AI SDR or a lead-generation agency: what is the difference?
The short answerAn agency runs campaigns for many clients across many industries, usually from contact lists filtered by job title, and you sign off the campaign up front. PEIQ is built for firms that sell to multi-unit residential buildings: it starts from the buildings in your territory, writes about the reader’s own building, and every email and call waits for your approval.
Compared on
A lead-generation agency
PEIQ
Starting point
Contact lists filtered by job title.
The buildings in your territory, then the firm that manages each one.
What you approve
The campaign, up front.
Each email and call, before it goes.
Cost per meeting
Published figures run about US$150–750 per appointment (roughly CA$210–1,070).
Priced per month, shared in a walkthrough.
The record
Their reports to you.
Every email, call and promise, logged and transcribed in your account.
Fair to say
When a lead-generation agency is the better choice.
An agency can make sense when you sell to many unrelated industries at once, or want a human calling team you never manage. If your buyers are property managers, condo boards and facility managers, a specialist that starts from the building usually gets further.
See what PEIQ would find in your own territory, before you spend a dollar.
Get a free territory report